SEO AUDIT

Search Engine Optimisation Analysis

SEO Audit represents a complete scan of your entire website to track all its SEO errors as well as user-friendliness, which is often an essential factor as well. The SEO Audit by Seolitte offers an extensive and detailed analysis of each page or template page of the website that you own.

We analyse your site to track its main errors, but also its most significant opportunities for online advertising.

The size and the history of your website determine the cost of SEO analysis. An SEO audit is delivered within a few days, up to weeks, so that our SEO experts can analyse carefully every critical detail.

On this page, you can read more about how we provide SEO services.

What is an SEO Audit Report?

An Audit Report is a complete SEO analysis regarding the positioning of your website in search engines (rankings).

The SEO Audit is the most comprehensive analysis of a site regarding lots of technical and functional matters.

It helps uncover the factors affecting your site's positioning in search engines, on your most relevant keywords.

The SEO audit report highlights the critical opportunities for the optimisation and promotion of your site.

It is a very detailed analysis of your site. A proper SEO audit measures hundreds of metrics, which are vital factors in hight positioning on search engines' result pages.

A proper SEO Audit from Seolitte will deliver valuable information about the level of SEO optimisation of your site, namely: On-Page Optimisation, Off-Page optimisation, social media presence and performance, lots of purely technical details, such as the speed of loading, Website's Authority and so on.

Also, this analysis will include a detailed analysis of all SEO tags and some exact instructions regarding their implementation. We'll outline the main mistakes of your site in the "optimisation field" and give you advice on how to improve the overall "health" of your website and how to avoid committing errors in the future.

You will receive a list of suggested changes, that will overall improve your site and make it meet the quality standards set by the search engines.

What is the aim of an SEO Audit?

The purpose of the SEO Audit is to firstly identify the global problems of the site, i.e., those that represent an obstacle for a page of your website to position higher in search engine results.

Aiming to help you improve your online presence, we present the list of identified problems and at least one solution based on the best practices for each of them.

The main focus in this regard is to inspect carefully:

  • Website's Template - its architecture;
  • Pages Hierarchy - the hierarchy of menus, submenus, etc.;
  • URL structure - URL Addresses, their length, form;
  • Internal link structure - its logic and its SEO impact.

After that, we use several tools and most importantly - our knowledge of SEO to better understand the situation. 

We use the following resources to gather information:

  • SEO Tools, which show the site's performance in search engines (compared to competitors using a sample of relevant search phrases); the overall health of the pages - their degree of optimisation and user-friendliness.
  • Historical Data plus constant Monitoring - we use the history of the Site Analytics, WebMaster Tools and other SEO instruments to study the dynamic of evolution of your site and understand your business better;
  • Previous SEO Analysis reports.

So, the SEO Audit Report contains advice meant to improve user-friendliness, site optimisation, fix all the existing errors and rank higher in search engines. It shows general information about your competitors and possibly, the opportunities that you miss.

We also provide specific guidelines on how to improve your website so that it becomes generally better, offers excellent services and as a result - creates a leader in its niche.

What exactly will the SEO Audit Report of Your Website include?

1. Keyword Analysis

It's a detailed analysis of all the keywords related to your business or blog, which will determine your SEO potential to get more Organic Traffic. Based on this analysis, you would be able to and set clear, achievable objectives regarding your visibility in Google SERP. We analyse the market trends - our SEO tools collect data about the best and the most popular keywords (the ones that will bring real sales to you). Moreover, we discover new opportunities to bring more traffic and to make use of the keywords which are still unexplored by you or your competitors.

2. Competition Analysis

In this analysis, we make a Comparative Study of 7 or more websites. We compare several SEO criteria and user-friendliness Metrics for your Website and your competitors'. Basically - we analyse each site separately and compile a detailed report. This analysis measures the level of SEO optimisation and promotion healthiness of each of its competitors' campaigns. We come up with inventive solutions to beat them.

3. Analysis of the internal structure of the site and content harmonisation

We check the correctness of the texts and make sure that the layout of the page is optimal. We also review the importance that is given to the keywords inside the texts, the names of the categories and the accuracy of their choice. We offer suggestions for URL optimisations, meta titles and descriptions, text, images, headings, etc. We also provide relevant examples to facilitate your understanding.

4. Source Code Analysis

Although an SEO expert is not a programmer, he knows what the structure of a page should be like to meet search engine standards, to be easily indexable and optimised. We scan the entire site, detect all the errors and report them!

5. Optimise website content

In addition to technical analysis, we offer a wide number of suggestions & User-friendliness tips. We answer two essential questions:
a. How do you get to the heart and mind of the potential customer/reader?
b. And as a result, how to offer them the experience they need?

6. Measure speed & Reveal performance metrics

Because the speed of the site is imperative, we offer solutions in order to increase it, as well as measure and compare your website's speed with that of competitors.
Every important metric is analysed and we provide solutions on how to improve them.

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