We know this question may sound strange to you, and you may not have heard of this concept yet, but marketers are increasingly talking about the need to streamline the information selection filters that reach potential customers. It's just that, regardless of the work and effort put in, consumer behavior mostly depends on the inspired […]

What is Off-Page SEO? Promoting and increasing the popularity of a website by: writing and publishing advertorials getting banners relevant links for the given site partnerships etc.  These backlinks are built with maximum care (according to a special plan) and the quality of the links thus obtained is monitored. What is Off-Page SEO? 1) getting […]

What will SEO be like in 2023? If you came to this article by searching on Google, then don't worry, SEO will not die even in 2023. I mention this fact because I'm sure that in the search results, you also found a few: "Why is SEO dead?". I want to give you some good […]

Rand Fishkin – Co-founded Moz, a company that initially focused exclusively on SEO. Rand has been in this field practically since its inception. Fishkin became especially known for Whiteboard Friday—an educational and entertaining YouTube show about SEO, with weekly appearances. 2.Brian Dean is the mastermind behind Backlinko.com, a highly valuable resource for SEO beginners as […]

1. Content Marketing This working technique aims to create only content that both search engines and potential buyers/customers will constantly need. It’s about: Deep analysis Research Case studies Well-documented information Interactive articles Very easy-to-understand schematics and diagrams Infographics And so on. 2. A/B Testing for the Website An A/B test is an experiment that uses […]

It is probably no longer a surprise to you that in SEO, the results do not appear as soon as you start to optimize but in about 4, 6, or more months. Of course, sometimes you don't have the patience for this; other times, you may not have the luxury of not having sales for […]

Businesses must move online if they haven't already. And from online, those businesses that will increase their visibility and, respectively, their incomes, will gain, being closer to their customers, feeling their needs and necessities up to date. Let's not forget that we live in a constantly changing world and that consumer behavior is also very […]

It's shown on mobile and can influence the click-through rate if it looks good. Having a good favicon can make a difference to CTR if you get it right, maybe minor but important. Optimizing BreadcrumbsWhat it is in your best interest to do is to make sure that Google displays the breadcrumbs that you want […]

You are more than determined that entrepreneurship is your path and you want to be as prepared as possible! You have a great business idea and you know for sure that it will work, because you have thoroughly documented yourself, and you are ready to give up a lot to take advantage of the chance […]