It's no secret that right during the pandemic and immediately after, freelancers and SEO optimization agencies began to spring up in ever-increasing numbers. Indeed, it is a job that can be practiced from anywhere, it is dynamic, changing, and interesting for those who are always challenging. But, unfortunately, not all SEO agencies deliver results. In the following, we will reveal what professional SEO services consist of and how to choose the most professional SEO company.

1. Ask for a portfolio and some references - we don't recommend anyone to trust novice SEO experts. Why? The field is so complex and versatile that beginners will learn by trial and error...on your dime! If you are a well-established business and you want real results in the shortest possible time, choose someone with a minimum of 5 years of experience in SEO optimization. So ask for a portfolio and check a reference or two.
2. Ask for some screenshots of the results - you don't need to know who the results were for, just to see that organic traffic, leads, and SEO sales have been consistently multiplied with the help of professional SEO services.
3. Ask them about how they will measure the success of the SEO campaigns launched in your case - it would be good if you and the SEO specialist have the same definition of success when it comes to site optimization campaigns. There is a wide range of KPIs in SEO, but you need to select only those that make sense in the realities of your business and niche.
4. Ask to see what their SEO reports look like - what doesn't measure can't be improved. Therefore, pay particular attention to the reporting method and periodicity. What exactly do SEO reports include? Do they measure the most important KPIs dynamically?
5. Talk to them about the procedures used in Offpage SEO - especially if you are in a highly competitive niche, an off-page SEO done using gray or black hat SEO methods can negatively affect your organic rankings. Sometimes the inexperienced can do negative SEO without meaning to. So when we talk about off-page SEO, all the reputation and trust capital your company's website has accumulated over the years is at stake.

Why choose SEOLITTE for professional SEO services?

What SEO professional services from SEOLITTE include?

• SEO audit - technical and functional analysis of the site.
• Keyword analysis and determining business-relevant words.
• Competitive and market research.
• 12-month SEO strategy (including on-page and off-page SEO).
• Content strategy - including blogs, social media, press releases, videos, and more.
• Tracking and reporting results.