Did you know that about 2 billion users are on Reels on Instagram every day? Sound good for the entrepreneur? Surely. Imagine that you could promote yourself on Instagram to an available market of about 2 billion people, to whom you can offer something new: a service, a product, or perhaps a story to pass on to others.
Because the importance of video content has grown considerably in the last decade, the SEOLITTE digital marketing agency team has compiled in an article some of the good ideas that you can apply in creating Reels that would sell, on Instagram.
Showcase the product via Reels on Instagram
Instagram users love product introductions. So the first idea and the most accessible from a practical point of view is that of product presentations. Whether it's an unboxing or a solitary presentation, it's relevant to have a quality video, well filmed and with a well-made soundtrack. This does not necessarily mean calling for quality video services. You can make this type of reel with your mobile phone, but following certain rules.
Reels on Instagram of a virtual tour type
It's perfect for those who have businesses connected to a location. For example, in the promotion of HORECA or the tourism industry, they even have a big impact, both to increase sales and to increase brand awareness. Let's see an example.
You have a tourist guesthouse and you want to reflect it on Instagram. You can record the following:
- reels with the available rooms;
- reels with the location;
- reels with the communication paths to guide your tourists.
Reels that emphasize the human value of business
Make reels that tell a story, a history behind your business, that reveals to potential customers your motivation for starting a business. People love not only success stories but also those that motivate through failure.
Instagram Reels Q&A
Curiosity – this is the element you must insist on when making reels. What does the end consumer want to know? What questions does he want answered? What desires does he want to satisfy by using a product or service that you provide? These Q&A sessions help you strengthen your community, and unite it in line with your business development strategies.
What rules apply to an Instagram reel?
There are no big rules in this chapter, but two are basic:
- good video quality;
- proper promotion on social media.
Call now on the services of the SEOLITTE digital agency and get results from the reels you upload on Instagram, or practice already demonstrates how effective they can be and how they can boost sales, but also your reputation as a business. Contact us now at +373 69809235 or info{@}seolitte.com and we will help you become one of the brands with visibility and reputation on social networks!