You've done some budget calculations and finally realized that you can afford to pay an SEO company to provide high-quality optimization services for your website, right? "Wow! - you think - finally, I'll have some help in my desperate marketing efforts and... good rankings!" So, you start doing some research on the best SEO companies […]

"What else could be the impact of SEO on the degree of awareness of a brand?" You probably asked yourself, even while reading the title of the given article. In simple terms, website branding means dominating the first page of search engines, but also building a good (excellent!) online reputation. So how do we go […]

You may have already heard about what content marketing is. Now, every owner of an Internet business or website owner: whether it's an online store, a personal blog, or just an informational site, already knows this notion. If, however, you are hearing about the concept of content marketing for the first time just now, reading […]

Should you hire an SEO agency, learn SEO yourself, or hire an in-house SEO specialist? How to choose the most suitable model for you? In a world where virtual reality is becoming "more real" than the real thing, we are increasingly bumping into the notion of SEO. Deciphered as Search Engine Optimization (term from English: […]

Yes, it is possible to increase your online conversion by following some interesting techniques and testing some optimization methods and services. This article will teach you everything you need to know about increasing not only your online conversion but also your net profit. A dictionary lookup will tell you that a conversion means: "changing one […]

The SEO specialist is responsible for all your brand's SEO campaigns. His skills include digital marketing, web analytics, site source code analysis, semantics, and others specific to various website optimization situations. An SEO expert is a person who works to improve the results displayed by search engines. Because search engines, like the whole world around […]

Google makes small algorithm changes (or as they are also called: Google updates) practically every day, as the company's specialists admit. A few times a year, however, major changes are implemented. Whether announced or not, changes in SERPs (search engine results pages) betray them to the general public. After experiencing changes in traffic and rankings, […]

Want to learn more about promoting a website on Facebook? Have you already created a Facebook Business page, but have you noticed that you don't get traffic and added value from it, or are you just thinking about creating one and want to know the best practices to implement in the process? We know how […]

In the activity of over 8 years in the field of digital marketing, we have encountered many situations in which we had to effectively manage, including the reputation resources of clients. Yes, I was doing it exclusively through online resources, but they also allow for reliable long-term results. That's why we decided to draw a […]

SEO is a young specialization, with a history of about 20 years. In such a short period, a lot of myths about promoting a website in search engines, about SEO optimization secrets, and mistakes have already appeared. Did you know that in 1993 the first search engine appeared? A primitive one - Web3 Catalog, and […]