Have you ever wondered how your customers find you online? Did they search for your product or service on Google and come straight to your door? Probably not. To be visible online and reach potential customers, you need effective website promotion — and that’s exactly what an online marketing agency does: it builds and refines […]

Before starting any effort to optimize an online store's SEO, it is imperative to set up reliable and powerful tools to help you with your analysis and constantly measure the results of your work and efforts to improve your SEO rankings. Some of these tools are common to any type of site. Still, there are […]

Search Engine Optimization (SEO) has evolved over the last two decades into a crucial digital marketing tool. The role of an SEO specialist is both modern and full of potential. Why? Because as long as people use search engines, SEO remains a key driver of online traffic and business growth. Companies that invest in optimizing […]

Like any type of marketing, political marketing has as its main objective the creation and promotion of the image of a person or an institution. What is political marketing? A suite of means of communication, consisting of the use of modern marketing techniques to popularize the program, ideas, personality, and electoral offer of a candidate […]

Google Ads is a branch of online marketing that aims to improve a website's visibility through its presence in the paid search engine results for the keywords chosen by the website owner. In this article, we discuss how to use Google Ads during a crisis to achieve maximum results. The strengths of Google Ads are listed: It allows […]

It is true that recently promotion agencies, freelancers, and so-called online marketing specialists appear like mushrooms after the rain, invading the market with all kinds of offers and services of various quality. But, as each of us has our person and individuality, it is with the job of an SEO specialist: you need certain character […]

I've been doing SEO for 8 years and I've seen a lot of reluctance towards this field, which, it's true, has dissipated over time. However, it remains a reality that businesses are throwing enormous budgets at sponsorships in Social Media, and when it comes to SEO campaigns, budgets remain relatively reserved, and the decision-making period […]

Want to understand what Crowd Marketing is? The SEO and digital marketing industry is growing rapidly, with new online marketing tools and trends emerging constantly. Over the past few years, Crowd Marketing has evolved significantly—from meaningless spam to a reliable online marketing and promotion service. So, what is Crowd Marketing? Crowd Marketing is a way […]

Yes, negative SEO exists, and it works. And yes, it can do real damage to your site, even going as far as getting penalized. But wait a minute! I didn’t say that to scare you. I’ve outlined only the most dramatic scenario so that you are aware of it. Until the penalty, your competitor has […]