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Anchor Text – one of the most powerful signals that engines use in their rankings is anchor text. If dozens of links lead to a page on matching keywords, the page has a very high probability of ranking for the phrase targeted in this anchor text. Average session duration  – the average duration of website […]

Are you a journalist? Do you create impactful articles every day, but every time the conversion figures are low, and your target audience gets lost in all the informative noise in the blue ocean of the Internet? Looks like the time has come to do SEO or at least fully understand it. Digital agency SEOLITTE

We offer you a series of business ideas that work! If you are one of those people who have always wanted to start an online business but have no idea how and where to start, then this article is for you! Today there are a lot of tools you can use to build an online

We are the SEOLITTE team. We focus on online marketing and social media promotion services. Because we know how important social media promotion is, we make sure that our clients’ projects do not fall behind in this aspect either. So when we talk about SEO optimization, we’re also talking about social media marketing and management,

In recent decades, marketing has had to keep up with huge technological leaps. Thus, over the years, it has become an indispensable field for most businesses in need of growth, with its specific functions and principles – and all – very complex. Moreover, the situation of the world economy is currently subject to unprecedented changes

Do you want to know what you need to do for your website to reach the first positions in Google again this year? It is not enough to say that SEO is evolving. Since day one, Google’s algorithm has evolved, but why all the fuss now? Many talk about the death of SEO, but it

Digital marketing is art. Not everyone can do it and especially… not everyone brings results. How do we distinguish a productive strategy from a blatant lie? A good marketing strategy cannot be a lie or a hoax. There’s a price to pay there. Nothing is “born” in two steps and 3 movements: everything is shaped

When running an online business, the advantages of SEO cannot be underestimated: only a carefully planned, step-by-step organic promotion campaign can serve as a guarantee for good positioning in Google search results. What you want, in this case, is as simple as “hello”: increase traffic to your website, attract as many potential customers as possible,

How do you make your business seen in a world that has suddenly “turned” to online sales? You create an online store! If you are not yet online, now is the time. Although in recent years the online presence has become more and more important for the visibility of the business in the market, now

Contrary to market beliefs, it is possible to find an SEO agency that guarantees sales, or in other words: effective partners focused on the prosperity of your business! SEOLITTE’s credo and metrics state the following: SEO is the advertising channel with the highest ROI (return on investment). Stay with us to understand why marketing with

A quality promotion of a website can be done in only one way: developing good content and optimizing it for SEO. We are referring here to an organic promotion, i.e. through the intrinsic value of the site. The safe, correct, and long-lasting way to promote a website is through content editing (or copywriting): the same

The purpose of this article is to share our experience and observations so that you can achieve better results by adopting our SEO logic and strategies. We will tell you what factors we take into account when optimizing online stores, what are the actions to guarantee a place on the first page of Google search

Do you wonder why online stores fail and only a very small percentage of them manage to complete successful online transactions? The causes of failure can be multiple, from wrong configurations to the texts on the pages to the unclear presentation of the product. In the following, we will explain the 4 most common reasons

Do you have an online business or blog that you want to actively promote? Do you know how important it is to advertise online, but have no idea what the trends are? If you are among the people who may have tried to do digital promotion independently or who have tested all kinds of irrelevant

RankBrain is the third most important ranking factor in Google. And this guide describes everything we need to know about the Google RankBrain algorithm. Google RankBrain Guide Content: CHAPTER 1: What is Google RankBrain? CHAPTER 2: How RankBrain Works CHAPTER 3: Keyword Analysis, in the World of RankBrain CHAPTER 4: How to Optimize Titles and

What are the best methods of promotion for your website? What can you do to drive traffic growth? Some of the promotion methods you already use; others you wanted to apply, but perhaps you forgot about them; there are also those you haven’t even heard of. This article is designed to take you deeper into

Do you want to increase the visibility of your brand and enjoy increased income? Automation is the solution entrepreneurs with results, which you need too. It’s time to forget about Excel and manually entering your customer data. You will be able to increase the monthly sales of your company by at least 3 times. How

There are well-known mistakes in website optimization, mostly, they have already been heavily penalized through Google algorithm changes – link spam, keyword overuse, Black Hat SEO techniques… But you are probably not reading the article for this reason. Want to know the less obvious mistakes you’re making optimizing your website? You don’t use keywords in

In a world where we live more online than offline, learning to operate with the tools of the virtual environment is, in the year 2024, much more than a necessity, especially if you have a business or a website that you want to grow, like traffic and conversion. We have all heard the term SEO

“A good text cannot be written just for the sake of writing. You have to believe in that product.” Short Definition: What is Copywriting? It is the activity that includes writing texts for advertising purposes or other forms of marketing. The product of this activity is written content that aims to increase brand awareness and

Amazon is one of the largest online retailers worldwide and the largest online retailer in the United States. In 2019, net sales on Amazon reached more than US$280.5 billion, up from US$232.89 billion the previous year. On this platform, retailers sell books, clothing, electronics, music, and many other consumer products. The company is also the

The year 2020 set the tone for jobs practiced in the online environment. The big change has touched almost all niches, and the legal field has expanded much more digitally. In particular, we are talking about law firms with local clientele. Why? The digitization of the activity in the legal field has brought new perspectives

Short Definition: What is SEO and why do news sites need optimization? Positions at the top of Google are coveted by all news sites and the desire to reach as close as possible to Internet users is a colossal one in 2024. Why visibility in Google is important and how you can reach the first

Article content: Have you heard of SEO but don’t know if it suits your website? How do you understand when you need SEO Optimization? Why do you need SEO consulting even before you create a website? Be a responsible and visionary entrepreneur. Unsuspected advantages of the 1st place in Google, which you probably overlook. Agents

Get closer to your customers with Content Video Before proceeding with the steps of YouTube channel optimization, let’s also see what is SEO for YouTube. Short Definition: SEO for YouTube involves optimizing your channel, playlists, metadata, description, and videos. You can optimize your videos for search both inside and outside the YouTube platform. After Google,

Definition: SEO is the optimization and promotion of websites for more traffic from Search Engines. SEO has 2 big parts: On Page SEO and Off Page SEO. When we talk about on-page optimization (SEO On Page) we mean actual work on the website pages. Its content is being worked on to improve it. We work

|Brief Definition: What is TikTok? TikTok is a social network for sharing video content. The TikTok platform is used to make a variety of short videos that include dance, comedy, and education, ranging from 3 seconds to 1 minute in length. TikTok is one of the most downloaded applications today, being intended for the creation

Together with the team, we kept asking ourselves, why do some businesses replenish their customer list constantly, how do they attract them in such large numbers and with such consistency Online? Be it Offline or Online – it’s important to be able to talk about satisfactory sales! But how do you attract your customers? Through

Not all businesses are created equal. Some have vision – they plan, estimate and intelligently invest budgets in promotion, growth, and development. Meanwhile, other businesses don’t take enough time to analyze their competition, their consumer, or their budget for online promotion. To find the real reasons, the SEOLITTE team decided to do an investigation in

How many of your website visitors do you think are ready to purchase from you immediately? According to the statistical data generated by various studies, their number does not exceed 4%. What do we do with the 96% who, even if they are not ready to buy now, are still interested in your product/service and

Launching a website or online store is a real challenge for businesses that are not yet Digital. In 2024, it is not enough to launch a website with a simple structure (genre: Basic Landing Page) and wait for the avalanche of customers. How do you think they will find you if they haven’t heard of

Short Definition: SEO tools help website owners rank their websites better in search engine results. This helps to optimize the web content by analyzing the content and providing solutions to improve it, keyword analysis, backlink profile analysis, and other elements that makeup SEO. Today it is very easy to find an enormous number of SEO

If you are a website owner and want to achieve some clearly defined marketing goals, then you have come to the right page. From this article, you will learn a lot about SEO optimization because it is a great way to get traffic for free. Surely, you want to have more visitors on the website,

We have extensive experience talking with business owners about SEO methods. I learned a lot about how they handle the concept of website traffic and search engine optimization, and how they each put it into practice. It’s safe to say that the vast majority of business owners are not experts in marketing, especially digital, juggling

Today we have various marketing tools at our disposal. Some are intended to attract customers, others – to keep them, some – to increase sales and others – to study the target audience. Webinars as an integrated part of your marketing strategy can give you considerable advantages. With the help of free webinars, you can

What factors do we consider when doing SEO optimization for online stores? What are the actions to guarantee a place on the first page of Google? What are the most common mistakes online store owners make when it comes to eCommerce SEO? SEO means getting your company’s website to the top of Google search results,

SEO Trends in 2023 answers the series of questions: How are we doing SEO in 2023? What can we expect from SEO this year? What are the most important SEO factors: Keywords or Backlinks? Maybe writing an appropriate Anchor Text? See the list of SEO trends 2023 below to find out what elements Google is

If you have an internet business, whether it’s SEO for an online store, an informational website, or a blog – you most likely already know what SEO optimization is. For those who know little about this subject, below we would like to clarify once more. So what is SEO? SEO (Search Engine Optimization) – a

If you are new to the online world, you certainly know that feeling – when you want to buy a good domain name (requested, suitable, and of course – SEO friendly), but you search, and search, and… they are all taken. But sometimes they become free. Moreover, some people keep track of how many days

History is full of “weak SEO leaders” – this is the first thought that comes to mind when I think about what “negative SEO” means. When it comes to SEO optimization, you cannot afford such a position. Well, you may never find a concrete definition for “negative SEO“, but you will certainly always find a

Whether you have a passion for a certain field, a hobby, or you own a blog, or a business, a social media presence is one of the most effective online marketing and promotion strategies. This is especially true for giants like Facebook, Twitter, Instagram and LinkedIn. By reading this article you will find out: –

There are probably even voice search skeptics among the readers of this article. For what? – you will ask. We’ll let the numbers do the talking: Humans can speak 150 words per minute vs. 40 words written per minute; 28% of people believe that voice search is a more accurate way to find an answer;

Do you sometimes doubt investing in SEO for your webpage?  Do you feel that you don’t know if it is worth it, so you decide it is better not to take action than to waste money?  Investing in the SEO market may seem useless for many owners of online businesses, but sometimes doing nothing can

Quality – speed – efficiency! In just the last 5 years, Google has given us a lot of growth opportunities in the marketing field. All these big changes, or in other words, opportunities for improvement, starting with major algorithm updates (major algorithm updates) to mobile-first (mobile-first) had, in essence, the same goal: to provide users

Social networks are the fastest-growing platforms on the Internet. During the first year of its existence, Facebook received approximately two hundred million users, while television has been gaining the same number for more than 20 years. Almost the entire population (except for only 15%) has a page on social networks, and this number is constantly

Local SEO means local optimization of the site as per the book. Or, if you have a commercial business, you must also have a functional website, which will bring you potential customers! This online presence will guarantee you a profitable activity on the country’s market: both in the virtual environment and why not – offline.

You’ve done some budget calculations and finally realized that you can afford to pay an SEO company to provide high-quality optimization services for your website, right? “Wow! – you think – finally, I’ll have some help in my desperate marketing efforts and… good rankings!” So, you start doing some research on the best SEO companies

“What else could be the impact of SEO on the degree of awareness of a brand?” You probably asked yourself, even while reading the title of the given article. In simple terms, website branding means dominating the first page of search engines, but also building a good (excellent!) online reputation. So how do we go

You may have already heard about what content marketing is. Now, every owner of an Internet business or website owner: whether it’s an online store, a personal blog, or just an informational site, already knows this notion. If, however, you are hearing about the concept of content marketing for the first time just now, reading

Should you hire an SEO agency, learn SEO yourself, or hire an in-house SEO specialist? How to choose the most suitable model for you? In a world where virtual reality is becoming “more real” than the real thing, we are increasingly bumping into the notion of SEO. Deciphered as Search Engine Optimization (term from English:

Yes, it is possible to increase your online conversion by following some interesting techniques and testing some optimization methods and services. This article will teach you everything you need to know about increasing not only your online conversion but also your net profit. A dictionary lookup will tell you that a conversion means: “changing one

The SEO specialist is responsible for all your brand’s SEO campaigns. His skills include digital marketing, web analytics, site source code analysis, semantics, and others specific to various website optimization situations. An SEO expert is a person who works to improve the results displayed by search engines. Because search engines, like the whole world around

Google makes small algorithm changes (or as they are also called: Google updates) practically every day, as the company’s specialists admit. A few times a year, however, major changes are implemented. Whether announced or not, changes in SERPs (search engine results pages) betray them to the general public. After experiencing changes in traffic and rankings,

Want to learn more about promoting a website on Facebook? Have you already created a Facebook Business page, but have you noticed that you don’t get traffic and added value from it, or are you just thinking about creating one and want to know the best practices to implement in the process? We know how

In the activity of over 8 years in the field of digital marketing, we have encountered many situations in which we had to effectively manage, including the reputation resources of clients. Yes, I was doing it exclusively through online resources, but they also allow for reliable long-term results. That’s why we decided to draw a

SEO is a young specialization, with a history of about 20 years. In such a short period, a lot of myths about promoting a website in search engines, about SEO optimization secrets, and mistakes have already appeared. Did you know that in 1993 the first search engine appeared? A primitive one – Web3 Catalog, and

In a world where we live more online than offline, learning to operate with the tools of the virtual environment is, in the year 2024, much more than a necessity, especially if you have a business or a website that you want to grow. We have all heard more than once of the terms SEO

Content is king in marketing. Quality content is based on three essential elements: the usefulness of the information for the target audience, the strategy for maintaining and retaining customers on the site, as well as the potential to bring conversions to the site. How is valuable content created through SEO copywriting? A copywriter must not

Sometimes when you follow your dream, it opens the door for others to be able to follow their dreams as well.” – says Neil Patel, digital marketing expert, influencer and author of multiple electronic materials on SEO. Getting your business to the top of Google is not easy at all, especially if you don’t know

Both brick-and-mortar and online businesses need an online marketing strategy to increase market penetration and increase leads and then customers. A digital strategic plan can mean thorough planning that leads over time to success (achievement of goals) or significant sales growth for an existing business, especially when things start to be thought of from the

“Content is king” – which means it is mandatory to have unique, informative, interesting content, in short – quality content on our website. However, the content is insufficient to appear on the first pages of search engines. Without a link-building promotion campaign, the content will be a lone king on a planet (your website) that

Are you looking for the best way to promote your business online? Are you paying huge amounts of money for street advertising, social media, television, etc., but you are not satisfied with the result? What if we told you that SEO optimization will bring you long-term results, cost less, and provide maximum efficiency?! SEO optimization

Rumors abound that social media is about to dethrone organic search: one dared to predict its sudden death: “Google searches will cease to be the primary source of traffic.” This means that marketing through social networks is gaining more and more ground and attention from consumers. The momentum of mobile apps and VR is predictable

What is SEO: by reading this article, you will learn: What is SEO / what does SEO services mean? Who needs SEO services? SEO On Page and SEO Off Page How does SEO promotion take place? What is the price for SEO services? How to get to the top of Google? What is SEO? Definition